wannarub
WannaRub Eclipses 25,000 Bottles Sold, Launches Bold Beef Blend
PHILADELPHIA, PA – WannaRub™, a veteran-owned spice rub and seasoning company, today announced the launch of a new beef blend after selling 25,000 bottles of WannaRub – The Original Blend.
“The last two years has been a wild ride. We had lofty goals and set out to bring a great product into an extremely crowded and saturated market. While there have been challenges along the way, we hit a major milestone earlier this year by selling over 25,000 bottles of our Original Blend, mostly thru online sales”, said Eric Strohl, RubMaster and Founder of WannaRub.
“In this market finding a niche is extremely important, which is why we originally focused on having just one blend that was great on beef, chicken, pork, fish, veggies, and side dishes. As we looked at the market, we identified a need for a targeted beef-only product. After months of blending, testing, and customer feedback, we found something incredibly unique but lacked a good name. As comments poured in from our focus groups, two words stood out. This product has a bold flavor and amazing taste. Our translation in keeping with the fun nature of the WannaRub brand was to name it Bold Beef Blend. The name was instantly a hit with our customers and a new product was born into the WannaRub family.”
WannaRub’s Bold Beef Blend is formulated specifically for beef and adds a savory bold twist of spices to the traditional salt, pepper, and garlic found in most high-quality beef rubs. This new blend is perfect for those backyard grillers or seasoned pitmasters looking to add an amazing bold flavor to briskets, beef ribs, steaks, burgers, and roasts. Pre-orders will be accepted on the company’s website at wannarub.com starting March 15th with fulfillment beginning on April 1st.
“We still have a long way to go but are humbled by our success so far. In addition to meeting so many great people in the BBQ community, we continue to give back and support those in need around the country and in our local community.”
Along with the release of the new Bold Beef Blend, the company will be updating the color scheme, logo, and tagline for the existing Original Blend.
About WannaRub
WannaRub is a veteran-owned spice rub and seasoning company that was founded in 2018 by Eric Strohl, a former Navy rescue swimmer who served in the Persian Gulf during Operation Desert Storm and in Somalia during Operation Restore Hope. While on a family vacation in 2008, Strohl’s mother Anne concocted the initial recipe of WannaRub, which the entire family and many friends since have enjoyed. After many more years of experimentation, WannaRub – The Original Blend was perfected and brought to market. For more information or to place an order visit WannaRub.com.
WannaRub Partners with Vets Rolling Smoke & BBQ Non-Profit
PHILADELPHIA, PA – WannaRub™, a veteran-owned spice rub and seasoning company, partners with Missouri based non-profit to serve the Veteran, EMS, and homeless communities nation-wide.
“Since we started WannaRub in 2019, our mission has always been to give back and support those organizations where at least 85% of the funds donated goes directly to support those in need”, said Eric Strohl, RubMaster and Founder of WannaRub. Since starting the company, WannaRub has supported the Armed Forces Families Foundation, Brad Fox Foundation, and Child’s Play Foundation.
“As we look forward to 2021 and beyond, we are dedicating ourselves to a new mission, a Partnership with Vets Rolling Smoke & BBQ.” Vets Rolling Smoke & BBQ is a non-profit charity that serves the Veteran, EMS, and homeless communities. They sponsor meals, camaraderie building, events, and cooking competitions with the goal of bringing people together and changing lives.
“We are extremely excited to partner with Vets Rolling Smoke & BBQ and help expand their mission across the United States in 2021 and beyond. It’s all about making an impact and we feel this partnership aligns perfectly with our mission to give back and support those in need.”
Donations are now being accepted via the Vets Rolling Smoke & BBQ Facebook page and website at https://www.vrsb.org/get-involved. We encourage anyone who can contribute to do so before December 31, 2020. All donations are tax-deductible and will go to cover the costs of food, supplies, and equipment to support planned events for 2021. Businesses or Corporations looking to donate equipment or other supplies can also contact Garry Hodges, Founder of Vets Rolling Smoke & BBQ via email at admin@vrsb.org.
About WannaRub
WannaRub, headquartered in Collegeville, Pennsylvania, is a spice rub and seasoning company, which was founded in 2018 by Eric Strohl, a former Navy rescue swimmer, who served in the Persian Gulf during Operation Desert Storm and in Somalia during Operation Restore Hope. While on a family vacation in 2008, Strohl’s mother Anne concocted the initial recipe of WannaRub, which the entire family and many friends since have enjoyed. After eight more years of experimentation, WannaRub – The Original Blend was perfected and developed. For more information or to place an order visit WannaRub.com.
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Barbecue seasoning online sales jump as stay at home orders continue
PHILADELPHIA, PA – As millions of Americans are forced to stay home, online sales are starting to indicate that many may have turned to barbecue as one of their choices for food preparation.
Starting in March, online sales for the popular barbecue spice rub and seasoning called WannaRub saw a major increase. WannaRub, which officially launched just under a year ago has already sold more than 12,000 bottles of their signature spice blend. As those stay-at-home orders started to be put in place, their website saw a major uptick.
“I don’t think it’s a coincidence,” said Eric Strohl, RubMaster and Founder of WannaRub. “With all of our upcoming events being canceled, and our partner retail locations being harder to get to, people have turned to ordering their favorite blend online.”
In the last 30 days, online orders have increased by 32 percent along with a 50% bump in average order size. As a result, the company has decided to run a special promotion for all of those who are currently on what seems like house arrest.
“To help people get through these difficult times, we’re offering a discount on our Two and Five-Pack Combo’s in addition to offering free priority two-day shipping on orders over $28” said Strohl. “And, they can be rest assured that our product is made entirely here in the USA.”
According to the company’s website, WannaRub, The Perfect Condiment For All Your Food, can be used as a dry rub for beef, chicken, pork and fish, or also as a seasoning on pasta, potatoes, veggies, or any side dish. WannaRub contains no additives, preservatives, MSG, GMO’s and is gluten-free. The proprietary blend features cane sugar, smoked Spanish paprika, pink Himalayan salt, fresh ground pepper, granulated garlic, granulated onion, dried chiles, and other herbs and spices.
About WannaRub
WannaRub, headquartered in Collegeville, Pennsylvania, is a spice rub and seasoning company, which was founded in 2018 by Eric Strohl, a former Navy rescue swimmer, who served in the Persian Gulf during Operation Desert Storm and in Somalia during Operation Restore Hope. While on a family vacation in 2008, Strohl’s mother Anne concocted the initial recipe of WannaRub, which the entire family and many friends since have enjoyed. After eight more years of experimentation, WannaRub – The Original Blend was perfected and developed. For more information or to place an order visit WannaRub.com.