Big heads up, if you write a negative review they will ban you from their site, so all the wonderful reviews you read are simply Cherry picked. I have no idea how many poor reviews they have, but if this is their way of conducting business you can extrapolate that their product is just about as suspect. This is only my opinion
Response from the owner: Interesting James as your first review on 8/24/21 was "First time user of this product and it is an absolute home run cupboard pleasing rub or spice..." which was then since edited from our email discussion on 9/15 where again you state our rubs are fantastic BUT you don't like one of our our marketing slogans "I Always WannaRub My Meat" and asked us to change our labels and marketing. When we did not, you changed your review to be negative. You or anyone else cannot impose your will on our brand or attempt to make us change what we have worked hard to build. There are plenty of other choices out there so find one that suits your beliefs and adheres to your core values. And no James you were banned because you lied.